A few months ago, there was some chatter about Luke Davis leaving his main sponsor, Reef. Whether that relationship was really on the rocks or just another TMZ breaking news story we may never known. Today, we found out, he’s taking the Reef motto of “Just Passing Through” quite literally. Luke recently announced that he will be leaving Reef to join the RVCA family on his wild, colorful ride through the bohemian free surfing life and Instagram stardom.
“I’ve been hanging out with PM Tenore for the past two years and have so much respect for him, wrote Luke. “When the opportunity presented itself to work with RVCA, it was a no-brainer! I love everything about the brand and I am excited that I’m able to collaborate with so many unique and talented individuals. I’m very excited about what this next chapter has to offer.”
Luke now joins the likes of Makua Rothman, Bruce Irons, Matt Archbold, Alex Knost, Danny Fuller, and Dustin Barca, among many others.
Tunes: New Ordain – Coromandelles
