All smiles. Photo: Tom Vos
What are some of the obstacles that you see for women in this business and how were you able to overcome them?
Just learning how to shape is a big enough obstacle! I’m still figuring out how to make a business out of it. I don’t think I am the only gal shaper anymore with a surfboard business anymore. Many people told me I was the only female shaper when I had first begun, but I had always wondered if there were any other gal shapers out there. I think there will be more and more just as there is a higher percentage of women surfers now.
You have made a successful career as shaper, coming up with signature models, collaborating with other companies and you are also a musician and surf instructor: what is your advice for building a successful brand, how do you get your name out there?
I do my best to build a product that I am proud of.
In the past you have mainly shaped longboards, but you are now transitioning to shortboards as well. What are some of the differences between shaping the two?
I have always shaped a variety a boards, but people mostly order longboards from me, maybe because they know me for longboarding. A longboard is more board, so it takes usually takes longer. Both have there intricacies depending on the design.
In addition to having signature models, on your website you have a interview process for ordering a board. Besides these, what makes your boards distinct?
Every shaper has their own aesthetic. Mine is unique to me, and I make each board with love.
Any last words of advice for people who want to do what you do?
Do your best at what you love to do.
If you would like to order a board, get a surf lesson or find out more about her music you can find out more at her website.
